My Story

Before becoming a hypnotherapist and RTT® practitioner, I spent over a decade transforming the planning, commerce, and marketing of our second skin—fashion—through digitalization.

From a digital anthropology and psychology lens, I noticed an alarming global increase in the overconsumption of fashion, digital content, and food. These seemed correlated to increased mental health conditions and poor relationships with ourselves, as self-dissatisfaction and a lack of discipline were driving factors.

Unfortunately, we never solve these issues by buying more material items—regardless of how amazing they are. A new look or “retail therapy” is a temporary quick fix but doesn’t dissolve the underlying problems. 

True, lasting transformation comes from within.

However, we don’t tend to go there because we don’t know how or where even to start.
Instead, we might try to change our behavior through sheer willpower.
But it does not work.
It doesn’t last.

For the same reason, many of us fail to keep our New Year’s resolutions. We fail because willpower usually isn’t enough to implement permanent change. Our subconscious is riddled with imprints, often overriding our will when in opposition.

RTT® powerfully addresses this issue by reprogramming and upgrading our “software”—the subconscious mind. Changing our habit of thought and habit of action by working with our imprints is what changes the direction of our futures.

I wanted to bring long-term solutions to our problems, focusing on the root cause rather than the symptom. So I became an inner wellness architect facilitating lasting transformation and change through Alchemis—a brand that helps you navigate life from within.

Today, I’m grateful to be able to help clients from all over the world live a more self-empowered, better quality of life.